I had the pleasure of working with the team from Sapientia Law in the studio a short time ago to provide them with imagery for their website. Part of what this group wanted to convey with their imagery was their individual personalities, as well as, their unique personality as a firm. Their message is one of being a different type of law firm, not holding to the old traditional views. They want to be known as caring, flexible, fun, and diverse amongst other things. So I took that approach to the shots, trying to reveal some of their individuality. I also purposely made these images appear “warm”, as opposed to the “coldness”, which is all too prevalent in corporate portraiture. It was nice to bring this sort of feel to the images knowing how they would be used. I am definitely not the cold and stiff type so working with a group such as this was a genuine pleasure. I sincerely wish them all luck in their new venture.